Monday Discussion:
- Strategy – Audience and how to reach it
- @HOME READING: TTP: The Power of Context (Part One)
Wednesday Writing Lab:
- In Class Activity: Public Relations in the Digital World – Developing content to initiate a campaign
- Critical Analysis – Thesis, topic sentence, evidence/illustration, questions or counter-arguments, closing. Evaluation of the tone and structure.
- Writing Assignment: Write outline for critical analysis
Friday Experiential Learning
- In class video: Review Senator Tim Kaine’s introduction speech
- Activity: Work on critical analysis
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Published by Jeri Brooks
Lead Strategist and owner, Jeri Brooks founded One World in 2004 after conquering leadership roles within the banking industry. When Corporate America became less satisfying, she set out to create a more relaxing environment for good humans and brilliant minds. As a strategist, public relations specialist and lobbyist, her tasks are all the more trying but she finds the work beyond rewarding. Brooks has provided strategic direction to political figures, non-profit organizations and start-up businesses at home and abroad, helping them to build awareness, public perception and ultimately increase their bottom line. This fearless leader is responsible for giving direction and implementing tailored plans for each unique client. View all posts by Jeri Brooks
